New Feature
Skin Insights
Understand your skin better with AI
Your skin deserves the best. Harness the power of AI to uncover your skin concerns, target the problem areas, and achieve a personalized skincare regimen.
Start your journey to healthier skin today.


New Launch
Hypochlorous Acid Skin Relief Spray 150 ppm
Introducing our new spray toner powered by hypochlorous acid that supports the skin barrier and helps fight acne, eczema, redness
Our Best Sellers






Salicylic Acid + LHA 2% Cleanser
Acne, Breakouts & Oiliness
On Sale from ₹ 284
₹ 284
₹ 299
Select Size






Salicylic Acid 2% Face Serum
Acne, Oily Skin, Blackheads & Irritation
On Sale from ₹ 521
₹ 521
₹ 549
Select Size





Niacinamide 10% Face Serum
Acne Marks, Acne Prone & Oily Skin
On Sale from ₹ 569
₹ 569
₹ 599
Select Size





Vitamin B5 10% Moisturizer
Damaged Barrier, Oily & Dehydrated
On Sale from ₹ 331
₹ 331
₹ 349
Select Size
Shop by Category
Shop by Concerns
New Launches







Retinal 0.2% Liposomal Cream
Fine Lines, Wrinkles & Uneven Texture
₹ 1,424
₹ 1,499
₹ 1,424
₹ 1,499
Select Title


HOCL Skin Relief Spray 150 ppm
Eczema, Acne, Redness & Damaged skin barrier
₹ 379
₹ 399
₹ 379
₹ 399
Select Title


Zinc Oxide + B5 Healing Ointment
Prevents skin irritation & diaper rash
₹ 379
₹ 399
₹ 379
₹ 399
Select Title


Provitamin D3 Massage Oil
Nourishes & soothes baby's delicate skin
₹ 569
₹ 599
₹ 569
₹ 599
Select Title


Ceramide & Vitamin B5 Delicate Cleanser
Gentle formula that cleanses without drying
₹ 569
₹ 599
₹ 569
₹ 599
Select Title



Ceramide & Squalane Nourishing Lotion
Deeply nourishes, keeps skin soft
₹ 854
₹ 899
₹ 854
₹ 899
Select Title
The future of personal care is here
Embrace Minimalist, where each element is chosen for its scientific merit, offering you authentic, effective skincare solutions.

Transparency
Full disclosure of ingredients used & their concentration

Efficacy
Formulations developed in our in-house laboratories

Affordable
Skincare, accessible to all

Only the best
Ingredients sourced from across the world

