A glow-boosting daily serum packaged with the goodness of Vitamin C & Polyhydroxy Acid (PHA) that brightens and tones sun damaged and dull skin with dark spots.
"Takes some time to show the results on the face! Adds an amazing glow on the face once it starts showing results! Loved it :) -Nikhila R."
Fragrance Free
Non-comedogenic
Essential Oil Free
pH: 3.8 - 4.8
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Price
₹ 285
MRP₹ 299
4% Off
Base₹ 242
18% GST43
Total₹ 285
(incl. of all taxes)
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What Makes It Potent?
Made with stabilized Vitamin C derivative "Ethyl Ascorbic Acid" that has 86% pure Vitamin C content. That is much higher than 40-50% content present in other Vitamin C derivatives. At a pH of ~4.0 it is highly stable and effective
Contains 1% Acetyl Glucosamine (AG), an amino-monosaccharide (simple sugar) and a precursor of hyaluronic acid, that provides skin moisturization, boosts natural Hyaluronic Acid synthesis, and regulates natural exfoliation
Boosted with Polyhydroxy Acid (PHA) which are new age hydroxy acids, suitable even for sensitive skin. PHAs gently remove dead skin cells to give skin a glow. Also have antioxidant/chelation, barrier strengthening, and moisturizing effects
Formulated in Centella Water to soothe and heal skin
Formulated with ET-VC, high purity Ethyl Ascorbic Acid, from Corum Inc, Taiwan
Ideal For
Skin type: All skin types
Concerns: Dullness, Spots & Loss of Elasticity
Suitable for: 16+ years of age
Pregnancy/Lactation: Safe
How to Use
After cleansing and toning your face, take 2-3 drops of Vitamin C serum on your fingertips with the dropper. Apply it on the face by gently tapping it on the skin. With a circular motion, evenly spread the serum and allow your skin to absorb it.
When to use:When to use: AM & PM. Everyday.
Consumer Studies
Vitamin C is a proven skin-brightener and antioxidant for decades. It boosts collagen formation and effectively targets visible signs of ageing, giving skin the much-needed glow.
88% subjects felt this serum improved skin radiance in 4 weeks
90% subjects said their dark spots faded after 8 weeks
93% subjects said skin felt healthier after 4 weeks of usage
Note: The product has been evaluated for safety through patch testing under the supervision of a Dermatologist.
Customers have mixed opinions about the Vitamin C 10% Face Serum, with some experiencing visible improvements and a nice glow, while others did not see any change. The formula is praised for being stable and effective, but opinions vary on the feel and suitability for oily or acne-prone skin.
Summary topics
Visible Improvement (6%): Customers have mixed opinions about the difference this product made on their skin, with some experiencing visible improvements while others did not see any change.
Skin Glow (5%): It was highlighted by customers that the product gives a nice glow and leaves skin soft and smooth.
Vitamin C Effectiveness (4%): Customers expressed satisfaction with the vitamin C, stating that it is the best and provides great results.
Product Formula (3%): Customers raved about the formula, stating that it is stable, effective, and comes at a great price.
Skin Suitability (16%): The feedback is varied, some users found the vitamin C serum not suitable for oily or acne prone skin.
"best serum for dark spots and acne prone skin." — Ankit K.
"gives instant glow and your skin looks smooth :heart_eyes::heart_eyes::heart_eyes::heart_eyes:." — Shalz
"After trying many vitamin C. I finally found a great formulation with good results." — Parul
Reviews
Very good product
"The perfect daily face serum for a radiant complexion! It is completely fragrance free lightweight and super gentle on the skin! It did wonders for fading my sun damage and uneven skin tone"
— Saniya K. (5/5)
Simple Formula, Visible Results!
"I’ve been using the Minimalist Vitamin C 10% Serum for quite some time now, and it has genuinely worked wonders for my skin. I really like the simple, focused formula and the 10% Vitamin C concentration—it feels effective without being unnecessarily complicated. The serum has a lightweight, easy-to-apply texture and absorbs well into my skin without leaving it feeling heavy or sticky. I usually apply a few drops to clean skin and follow it up with my moisturiser and sunscreen during the day. With consistent use, I’ve noticed my skin looking brighter, more even-toned and healthy, with a visible improvement in overall dullness. What I appreciate most is that it fits effortlessly into my routine and gives noticeable results with regular use. Definitely a product I’ve enjoyed using and would recommend to anyone looking to add a simple Vitamin C serum to their skincare routine."
— Suchismita N. (5/5)
I want to remove the
"I want to remove the spots on my face and get bright skin, please tell me what I can do for that."
— Priya h. (5/5)
Visible Dark Spot Reduction in Just 3 Weeks!
"I’ve been using the Minimalist 10% Vitamin C Face Serum consistently, and within 3 weeks I noticed a visible reduction in my post-acne dark spots. My complexion looks brighter, more even, and healthier than before. It didn’t work overnight, but with regular use the improvement became clearly noticeable. The serum has a lightweight texture, absorbs quickly, and layers well with moisturizer without feeling sticky or greasy. It has become an essential part of my morning skincare routine. While active acne is treated by other products in my routine, this serum has been excellent for fading acne marks and improving overall skin radiance."
— Raj D. (5/5)
Leakage in serum
"Hello Minimalist Team, I would like to report an issue with two of my Minimalist serums. Both my Vitamin C serum and Niacinamide serum have been leaking from their packaging/bottles. Because this has happened with both products, I am concerned that there may be an issue with the packaging. Some product has leaked out, which is disappointing. I can provide photos/videos of the products, leakage, packaging, and order details if required. Please look into this issue and let me know what solution you can provide. Thank you."
— Neyzi (1/5)
Minimalist
"The product is really good. I’ve already seen about a 40% improvement because I’ve only been using it for 4 weeks. But I feel that in the next 4 weeks, I’ll see 100% results. I believe that anything that gives instant results can also have side effects, but I would definitely say this is one of the best products. It’s a little expensive, but it’s worth it because the quality is really good. I’ll continue using this product for now."
— Himanshu L. (5/5)
Result shows in under 48 hours
"By 48hrof using i saw my skin glowing and less pigmentation has occurred ever since due to the Complexion of the vitamin C with the power of acid suitable for your skin and it's SUPERCALIFRAGILLISTICEXPIALIDOCIOUS yk what I mean✨🤍🥂 l"
— Karthik S. (5/5)
I got worse experience ever
"I got the damaged product and after lots of msgs and mails minimalist didn't replace it and also didn't give me refund. . . So I got the worst experience ever and I will never order anything from minimalist in my life. . I am very upset with minimalist."
— Gunjan j. (1/5)
Vitamin c serum results
"I have only been using it for a few days, so I haven't noticed any drastic changes yet, but I can already see a slight glow."
— Antara S. (4/5)
Fantastic serum
"I have been using this serum form last 20 days over my face,It is highly effect on my skin and it provide very good result."
— Shivam S. (5/5)
Q&A
FAQs
What are product specifications?
Product type: Face Serum
Net quantity: 1 unit consists of 30ml Face Serum
Shelf life: 18 months from the date of manufacturing
Vitamin C serum is a powerful antioxidant that has the power to neutralise free radicals, which in turn protects skin and prevents photo-ageing. The exposure to UV leads to skin ageing and sagging of the skin. Regular usage of Vitamin C can brighten the skin tone while reducing the signs of ageing.
Can I use Vitamin C in AM?
Yes! Vitamin C is an antioxidant and it neutralizes radicals. Ultraviolet light emitted by the sun induces free radical formation in the skin and that leads to photo aging and even cancer. Vitamin C is a great antioxidant and it protects the skin against the harmful effects of UV radiation. So it’s not only safe to use Vitamin C during the day, it in fact is helpful to do that. However, please note that Vitamin C is not a replacement for your sunscreen and you should always layer your Vitamin C serum with a good sunscreen when using Vitamin C during the day.
Does this need to be refrigerated?
We have used a stabilized Vitamin C derivative and formulated it carefully at the right pH. Also, the product comes in a UV protective bottle, so the product would remain stable when stored in a cool, dry area, away from direct sunlight. Keeping the bottle in a refrigerator is not needed.
